Abolition Essay -- essays papers

Abolition A Stronger Resistance The abolitionist movement in the United States sought to eradicate slavery using a wide range of tactics and organizations. The antislavery movement mobilized many African Americans and some whites who sought to end the institution of slavery. Although both black and white abolitionists often worked together, the relationship between them was intricate. The struggle for black abolitionists was much more personal because they wanted to end slavery and also wanted to gain equal rights for blacks. However, many white abolitionists only sought to end slavery and did not fight for equality for blacks. From these exceedingly contrasting perspectives and the continuation of slavery, the sentiment of many abolitionists became more militant and radical; some abolitionists began to use more violent methods of resistance to abolish slavery. Before the 1830s most antislavery activists stressed gradual emancipation. These feelings were expressed mainly by Southern whites, some possessing a fear of free blacks not being ready for freedom and others holding beliefs that slavery would gradually disappear (Notes, 10/18/00). Generally, only black abolitionists demanded an immediate end to slavery. This difference in opinion contributed to some blacks taking more violent measures to gain freedom and equality. Further contributing to the more aggressive tactics were the goals of the white abolitionists. Many white abolitionists were not able to accept blacks...

How Does Steinbeck Present Disadvantaged Characters

Explore some of the ways in which Steinbeck presents disadvantaged characters in the novel In 1937, the American author John Steinbeck published ‘Of mice and Men'. Set in the Salinas Valley of California, it conveys the story of the struggles of the American people during ‘The Great Depression'. The Great Depression was a massive devastation throughout the whole of America where people suffered and the economy was at a huge crisis. The Unemployment rose from 3% to 26% and many people had died, showing how hard the citizens coped to survive in-between this difficult period.The Americans were in a depriving financial state full of high inflation after an economic fall known as the ‘The Wall Street Crash' The nation only helped themselves by believing in their own dreams, which meant mostly to have their own lands, be rich and live a good-life- â€Å"The American Dream†. This ideology gave the public hopes of life and something to work towards. John Steinbeck do es not only explore how people struggled for their American dream, but also describes how difficult this melancholy period in history was for the â€Å"lesser† group of individuals at the time: the disadvantaged characters.Lennie, a big simple-minded character, is a highly disadvantaged individual due to poor mental health. As Lennie is one of the predominant characters in ‘Of Mice and Men’, he is perhaps the least dynamic. He experiences no change in developing or growing in mental or practical abilities; the plain figure remains as illustrated at the start of the opening pages in the novel. Although his character is displayed in this way, despite being under privileged he is based as a central protagonists in the story. Steinbeck conveys a general initiative to his readers that, Lennie’s actions make great affection.Being basic makes his choices morally incorrect- this shows his difficulties. Steinbeck uses the character of Lennie to symbolise the mental ly underprivileged people of this period. â€Å"Let's have different colour rabbits, George. †Pg 16 â€Å"Just ain’t bright†24 Steinbeck shows his readers the stage of which Lennie's mind is developed; still like a child's, even though he is a fully-grown man. From the start of the novella, the reader must know that Steinbeck creates an illustration of Lennie as sadly being doomed, and must be sympathetic towards him.This is a construction built to present to the reader at the current time of the 1920's a huge disadvantage to the mentally handicapped society. The simple-minded character of Lennie also leads him to lack in responsibility and trust. He is shown to have no knowledge of any financial or general life problems, therefore Steinbeck creates a main part for George to play in, and this is where he has to take the weight on his shoulders for Lennie. †if you jus' happen to get in trouble like you always done before, I want you to come right here an' h ide in the brush†, †Leggo his hand, Lennie†, 64 You tol' me to George,†64 The author is trying to portray an image to his readers that Lennie cannot think for his self and has to be controlled; this is another big under privilege towards the mentally handicapped people. Lennie also speaks without grammatical sense and this shows he is uneducated and not taught to talk proper English, â€Å"they was so little† pg 11 â€Å"Don't tell nobody† PG61 Lastly the biggest let down for the simple minded figure is not being able to adapt a level of understanding to the normal person , Lennie cannot tell the strength he applies or has when used.This makes him very innocent when attacking someone without knowing, He also loves to pet animals and furry material but while this process, as he is a strong figure, he kills the being. †'Don't you go yellin', he said, and shook her; and her body flopped like a fish. And then she was still, for Lennie had brok en her neck. †90 The author uses the word ‘and' repetitively showing how dramatic the moment is. Steinbeck depicts towards his audience that Lennie was only trying to quite Curley’s wife but accidentally fails as he cannot handle his abnormal great strength.This use of dramatics and panic shows where Lennie is innocent. From my view I think Lennie is also based upon the theme of an animal, there are areas where Steinbeck refers to Lennie as animal like â€Å"He’s as strong as a bull† â€Å"the way a bear drags his pours† In addition, Steinbeck uses the comparison of Candy's dog and Lennie to depict the value and status of less mentally capable individuals. Just how candy's dog is eradicated once he becomes ‘useless', the same image is created for Lennie as his fate is controlled and chosen by the ‘normal' ranch hands.Similarly, The death of Lennie, is constructed as an illustration towards the readers that his own friend kills him because it is a ‘necessity'. The author is portraying to his readers that even George, Lennie's tightest companion, shoots him out of sympathy so his friend does not go through the wrath of Curley's torturing death. This conveys to us that the people of the 1930's thought it was right to choose a death of a mentally handicapped because it was ‘obligatory',Of mice and men, shows a greater emphasised picture, where a very close friendship is ended.The dramatics used by Steinbeck when showing us George kills his best colleague Lennie, tells the reader how life was a great hardship for the discrimination against the mentally handicapped, especially when it was very unlikely to see two friends travelling together. The book demonstrates this concept by putting the ‘rights' of a dog identical to the ‘rights' of a mentally incapable person. Today, this sought of situation is taken seriously, where the rights for any being is equally judged. Steinbeck presents another character which I think is one of the most hindered upon-Crooks.Crooks is highly discriminated, especially at this time, because he is black. He is a black man that lives in America at the time of segregation from the colour of his skin. This was tragic and sad for the black community as they were marginal. Living as a black man being employed was one of the most hardest job, this caused a lot of unemployment for the ‘coloured' public . The only upper hand crooks had was a job in the ranch, it still was very risky, the boss beat him for no reason, but this was all he could do for a living. S'pose you didn't have nobody. S'pose you couldn't go to the bunk house and play rummy 'cause you was black. †72. Steinbeck often demonstrates towards his audience that Crooks is a victim of isolation and loneliness, this illustrates the high level of prejudice and separation against the black ethnic minority of the 1930s. Crooks use of the word ‘S'pose' twice in short time to s how the emphasis of his feelings. The appearance and physical disability of Crooks also makes him impoverished, he has a crooked back and thus is called by the name ‘Crooks ‘. Now and then he poured a few drops of the liniment into his pink-palmed hand and reached up under his shirt to rub again.He flexed his muscles against his back and shivered. †67. Steinbeck provides his readers with a description for the appearance of Crooks. This description shows us where ‘Crooks' is named by the ranch hands. When Steinbeck uses this method, he produces nicknames to portray to his readers how the men do not take any interest in knowing a full name; this shows the loneliness. The black community was often assaulted by the white public, this was a great hardship in the 1930's. I could get you strung up on a tree so easy it ain't even funny. †80 â€Å"Crooks had reduced himself to nothing. There was no personality, no ego- nothing to arouse either like or dislike. †80. The black minority was too downgraded and this quote is evident. When any black man spoke for his self, he was threatened and could not fight on. Steinbeck expresses to his readers how life was for the black people when abused. As he is black, Crooks is segregated from the other workers, this causes a great amount of desolation, he is trapped in solitude day and night and resorts to reading books.In the novel, when Lennie enters Crooks room, at first his reaction is to be alone and unwanted but then his lack of unsociability wins over him and allows Lennie to set in. During his conversation, Crooks reveals his sorrow of being alone, segregated and divined from others. â€Å"I seen it over an’ over a guy talkin’ to another guy and it don’t make no difference if he don’t hear or understand. † He is referring to Lennie but actually talking of himself. Steinbeck creates an image to his reader, how the life of someone already disliked, depriv es as he is lonely and separated.In the 1930's, Steinbeck shows his readers where the black people's status stood and where they were disadvantaged. The use of the word ‘n**ger' was normal for people to remark, this just portrays how downgraded the black community were. I think as Crooks was in the bracket of an ethnic minority, he was extremely unlucky and discriminated, the author shows us another disadvantaged character based at the time of the novella. From the perspective of Curley's wife, I think that John Steinbeck uses analogy to represent the place for woman and how they were the underdogs towards the men.Living in the male world, Curleys wife is mostly shown as a bad sign as she is an uncommon person in the ranch. She undergoes a difficult and antagonistic period through her life. â€Å"You wasn't no good. You ain't no good now, you lousy tart†94 â€Å"Well, ain't she a looloo? †51 â€Å"I ain't seen that much of her, PG 51 When whit describes her as t his it shows what they think of her, also the emphasis of George speaking when saying, â€Å"I ain't seen that much of her,† shows the care and intensity that he does not give when he replies. In the beginning of the novel, Steinbeck introduces Curley’s wife through Candy’s description.The critical comments leave the reader to have a negative opinion; as she seems to be a woman in a male world. ‘I’ve seen her give slim the eye†¦ an’ I’ve seen her give Carlson the eye. ’ (pg 29)    By classifying Curley’s wife as a ’flirt’, she is effectively prohibited from the men. There are certain areas where Curleys wife's image is described evil and unhappy, Steinbeck tries to portray towards his readers that when she is there the mood is struck negatively and falls immediately at her presence, â€Å"Both men glanced up, for the rectangle of sunshine in the doorway was cut off. A girl was standing there looking in.She had full, rouged lips and wide-spaced eyes, heavily made up. Her fingernails were red. Her hair hung in little rolled clusters, like sausages. She wore a cotton house dress and red mules, on the insteps of which were little bouquets of red ostrich feathers. â€Å"I'm lookin' for Curley,†she said. Her voice had a nasal, brittle quality. †PG 32 From this extract of the book, there are different ways in which the author describes Curley's wife as a cynical approach at this moment of the story. Steinbeck shows us that as soon as she comes in the sunlight is cut off- blocking the admirable scene.Even with the clothing, Curley's wife wears a lot of the colour red conveying the evil colour and the emphasis of her voice when she speaks,† Her voice had a nasal, brittle quality. † Steinbeck describes the disadvantages women had when she is first illustrated. Throughout the book, Curley's wife's character is fairly mysterious and complicated. She is continuously referred to as her husband's belonging or possession, this shows us where she is unidentified, through this misidentification we can figure out her status as a woman; she did not need to be known.Steinbeck’s use of identification against Curley’s wife is her most disadvantage. When someone has no identification, it describes to the reader where his or her reputation is, the name Curley’s wife portrays an image that her name is a tool, owned by her husband and is not much importance. Through the book she is foreshadowed in many areas, where her sly flirty actions lead to hazardous trouble, despite this matter, when reading between the lines, the reader is made to show some part of sympathy to express towards her.The author also uses other ways to describe the loneliness and emotions in the book, words like ‘solitaire' (meaning ‘ a card game played by one person), shows us how he referred to the people working at the ranch as desolate and unsocial, he also uses nick names, except for George and Lennie, such as â€Å"Slim† or â€Å"Curley†, this is another sign, of the low and sad mood. In the novel, there are a few areas where the writer presents short snappy sentences to show the effects, â€Å"The silence came into the room. And the silence lasted†. 9 Additionally, Steinbeck chooses the use of circulation in situations, just like a life cycle, In each chapter the setting in the beginning is the setting at the end, this conveys a message that the situation always ends at point one, , for example Lennie and George have a dream in the beginning which is just a plain dream that has no hope, it develops as the book stages itself at chapter 3 ,in the middle, there is sudden hope and it looks like an easy grab, but it circulates and drops back down, where Lennie kills Curley's wife, this illustrates the method of death and that there is no hope left.John Steinbeck the author reveals to his audience how, in a gene ral view, people were highly disadvantaged especially at the time of discrimination towards them. He mentions three obvious characters , Lennie, Crooks and Curley's wife. These individuals all have main deficiencies and all have different types of disadvantages. Steinbeck uses a mentally handicapped individual, a black physically disabled man and a women in a male's world, this shows us an occurring pattern from the author, trying to describe the sadness and discrimination to people at the time of ‘The Great Depression'The novel, ‘Of Mice and Men’ depicts to the readers how the daily struggles for the working class were, being greatly underprivileged and the reality of failing plans for a living, resembling ‘The American Dream’. John Steinbeck shows his audience individuals who constantly face one problem after another. Moreover, he describes people of America who struggled a torrid time through â€Å"Survival of the fittest†, especially the di scriminated.

Business Ethics 5 – Products and Advertising

Advertisements are usually meant to make products to be bought more by customers. Business people try to use the most effective means of advertisement in order to have competitive advantage of other businesspersons in the market. Despite that, advertisements are meant to attract more customers there are too dangerous to be marketed because of the danger that they pause to both the customers and the society in general. For example, people mostly abuse handguns, cigarettes, and some drugs whiuch.In order to market such products there should be strict measures, which should be put in place by the federal government to control the effects of the products, which may cause harm. The American marketing association commits itself to make sure that there is promotion of highest standard of professional ethical norms and values to all its members. Marketers should understand that they do not only work for the organizations but they should also act as the custodian in undertaking activities tha t bring good to the larger population.This means that marketers are supposed to maintain high standards of ethical norms and ethical values. In order to protect the society from harmful effects of marketing of products that are dangerous there are regulations that I would put to marketing of these product. (DesJardins & Hartman, 2008). For cigarettes due to its negative health, effects it has it would be appropriate for markets to put a label on the cigarettes, which warns the smoker that the cigarette is harmful to his or her health and to the health of other members of the society.There should also be no program in the media, which should be sponsored by companies, which manufacture cigarettes. This would reduce creation of positive attitude about cigarettes to the public, which may lead to its increased consumption. The marketers should also not be allowed to put the large posters, which are used for advertisement in public places such as rods. For prescription, drugs there shoul d be a regulation that the drugs should only be sold to those people who have a note from a physician prescribing him or her to take the drugs.They should also a label, which Cleary shows the negative effects they have if abused. For the handguns there should be registering of any handgun that is purchased this would help to reduce criminals obtaining them, licensing of handgun owners, there should also be prohibition of mentally ill people from obtaining handguns. All these regulations would protect the society from many negative effects caused by marketing of handguns. 2. There are usually two criteria that the federal trade commissions use to regulate advertisement. They use deception and fairness as the two criteria.An advertisement is unfair if it has harmful effects to the consumer. For example, if it is an advertisement of a product, which causes negative health effects, then such an advertisement can be termed was unfair. Deceptive advertisement is an advertisement, which us es false or misleading statements to attract customers. Deceptive advertising usually hurts the customers because they may contain statements, which may not be true, which may rue the customer to buy a certain product. This is because the advertisement may contain hidden fees and charges or manipulation of standards of the goods.There is decision-making process, which is used to determine how an advertisement can be unfair. One-step in this process includes looking whether the advertisement hurt and cause injuries the customer. If the advertisement is found to do this then it is taken to be unfair. The injury should be substantial in terms of monetary such as the seller forcing the buyer to goods or services, which are not wanted. The injury, must also be one that the customer could not have reasonably avoided. This is because market place should be self-correcting.The other step involves looking whether the advertisement violates the established public policy, which governs adverti sement. Then there is an examination on whether the advertisement is unethical or unscrupulous. The advertisement should also give the consumer sufficient information so that the customer can be able to make informed decisions (DesJardins & Hartman, 2008). References DesJardins, J. & Hartman, L. (2008) Business ethics: decision-making for personal integrity and social responsibility, New York, McGraw-Hill Higher Education.

Beethoven1 essays

Beethoven1 essays For many people, Ludwig Van Beethoven is considered the greatest composer who ever lived and is the highest level of musical geniuses. His compositions are the expression of one of the most powerful musical personalities of all time which he exceeded above average in both areas of Classical and Beethoven was born in Bonn, Germany, December 16, 1770, and was baptized on December 17. His father, Johann, was a singer employed by the Elector of Cologne in Bonn. Johann married Maria Magdalena Laym, a cooks daughter. Together they had seven children of which three sons survived, Beethoven was the oldest (Colliers Encyclopedia, Beethoven). When Johanns career was threatened by alcoholism, he saw his chance to get rich by exploiting his son Beethoven as a child prodigy. He claimed Beethoven was years younger than he actually was, neglected his formal education, and made him practice his music endlessly. His attempt to get rich was a disaster and probably encouraged the brusque and withdrawing personality Beethoven developed. Beethoven was a solo pianist and piano teacher when he was in his twenties. He was well known for his temperamental nature. He had to abandon his performing career of deafness. By this time, he was well known as a composer and was able to live by the profits of concerts and sale of his works to publishers. He was the most revered composer in all of Europe and regarded as the greatest living example of Romantic, artistic genius (McLeish, pg. 18-19). Sonate Pathetique, Opus 13 was written in 1798 and named by the composer Ludwig Van Beethoven. This Sonate was extremely romantic because of the charged first movement, while the Adagio Movement is sad, yet comforting. The third movement of the Pathetique was considered Rondo. The key of the Adagio Movement is A Flat, the submediant Key of the ...

secondhand smoking essays

secondhand smoking essays A blockbuster study published in the January issue of the Journal of the American Medical Association (JAMA) examined the impact of exposure to ETS on the progression of athersclerosis (hardening of the arteries) and concluded, in part, that the arteries of non-smokers exposed to ETS thickened 20% faster than non-smokers with no second-hand exposure (JAMA). Another study published in Pediatrics in January estimated that, about half of the cases of early childhood cases of asthma, chronic bronchitis and wheezing are attributable to exposure to secondhand smoke (JAMA). Smoking in public areas such as bars and restaurants can be harmful to the health of not only the smoker himself, but everybody around him. Recent studies on the number of deaths as a result of smoking confirmed that eight out of ten people affected with diseases affiliated with smoking were a cause of second hand smoke. Laws are in the process of being passed to make certain places completely non-smoking. Why should a person who has been careful about their health be subject to smokers health problems? Why should a family going out to dinner have to smell the smoke from someone else when the family has just as much right to be there as the smoker does? Isnt there some way to compromise between the two? Wont someone be unhappy no matter what the decision about banning smoking is? The fact is that everyone has the right to smoke if they want to; but there is no way that a non-smoker should be forced to inhale smoke that isnt theirs. Although, wont a restaurant lose a lot of business if they cut out the smoking sections? The Institute for Social Research at York University for the Ontario Tobacco Research Unit at the University of Toronto performed a study on smoking attitudes and behaviors. First of all, only 19% of Toronto adults smoke, 15% daily (institute). The study pro...

How to Become a Bestselling Author Get on a Bestseller List

How to Become a Bestselling Author Get on a Bestseller List How to Become a Bestselling Author Get on a Bestseller List We know its your dream.Its almost every authors dreamto become a bestselling author- to have your name on a list indicating that people wanted to buy your book more than all the other books.It sounds great, right? But theres more to becoming a bestselling author than simply writing and publishing a book.There are steps you need to take both when writing your book and during the publishing process that will make the difference between landing yourself on a bestseller list and hardly selling books.As a bestselling author of 6 books, Ive got some tips to help you become one, too.Heres how to become a bestselling author:Decide which Bestseller list you want to be onWrite an amazing bookBuild your author platformMarket your book ASAPDecide between traditional or self-publishingBuild a launch teamCreate a strong launch planBecome a bestselling authorNOTE: We cover everything in this blog post and much more about the writing, marketing, and publishing process in our VIP Self-Publishing Prog ram- where we teach our students to become Amazon bestselling authors in 90 days!Learn more about it hereWhat is a bestseller list?A bestseller list is created by different publications indicating and recognizing the top selling books of a given time period in any given number of places.I think youve all heard of the New York Times Bestsellers list. This is by far the most popular list, but there are many other types of bestseller lists out there today.Types of bestseller listsNot all besteller lists are the same. Like I mentioned above, the New York Times Bestsellers list is among the most popular, but any publication can craft their own version of a bestseller list.And that means you, as an author, have more opportunitites than just one to become a bestselling author.After all, the term is bestselling author not just New York Times bestselling author.These are the most popular bestseller lists you can land on:New York Times Bestsellers ListPublishers Weekly Bestsellers ListAmazon Bestsellers ListUSA Today Bestsellers ListThe Wallstreet Journal Bestseller ListAre bestseller lists a lie?I cant continue with this blog post without touching on the controversary surrounding bestseller lists- espeically the New York Times bestseller list (but all of them are like this).Most of the bestseller lists you know about or hear about arent exactly all theyre cracked up to be.Ill explainWhen we hear or see the term bestseller list we automatically think that it encompasses all the books who had the most sales.Thats what best seller technically translates to.Theres only one problem.Bestseller lists (like the New York Times bestseller list) choose their own criteria for what constitutes a best seller and they dont only rely on book sales.For example, most lists only take into account the number of book sales in a very specific time period and from very specific places- and most of them dont count online book sales the same as in-store sales.What does this mean for you and yo ur desire to be on a bestseller list?While bestseller lists arent exactly a lie, they dont paint the whole picture. Someone who sells a lot of books right at launch and then nothing for a while can still make the New York Times bestseller listeven though they might sell far fewer books than someone else who just didnt have as many sales at once.Essentially, it means that becoming a New York Times bestseller is a great goal to have, but it doesnt mean that your book is any better than the millions of others out there.That being said, many of us love the title of becoming a bestseller, so Im here to walk you through how to do that in the way that makes the most sense for you.Benefits of being a bestselling authorEven if most of the popular bestseller lists arent necessarily fair, there are still some perks to becoming a bestselling author.Here are some benefits of landing your name on a bestseller list:The title. Theres really nothing that has quite as satisfying of a ring to it as be stselling author does. It makes you feel good and rightfully so! Its an accomplishment no matter how it happened and the confidence boost alone is enough of a reason to work hard to reach that goal.The credibility. People just take bestselling authors more seriously. Because theres some sort of proof that your book sold more, people think that means its better. When they feel that way about you being a bestselling author, theyre far more likely to respect you, your book, and anything else you put in front of them- like a business.It helps you sell more books. Just like I mentioned above, being a bestselling author increases credibility. That means people will buy your book simply because it has that title- even if theyre not quite sure who you are or whats in your book. Its a simple way to increase your book sales.Its easier to sell future books. Once you hit bestseller status once, you can then add that title to your future books. Because of the same reason I mentioned in the point above, people are more likely to buy your book because the public perceived a bestseller status as an indicator of a good book.You can charge more for non-author gigs. This includes if you want to be a speaker or any other side business connected to your book. Because you have that bestseller status, you can charge more.How to become a bestselling authorIf your heart is set on becoming a bestselling author and reaping all the rewards associated with it, we can help you get thereNo matter if you want to become a New York Times bestselling author or an Amazon bestselling author, weve got you covered.#1 Decide which bestseller list you want to get onThis will ultimately define which path you follow to get published.Our list above details a couple bestseller lists you can aim to get on, or you can shoot for all of them if youre really ambitious.Here at Self-Publishing School, we teach our students how to excel in becoming Amazon bestselling authors in order to gain authority, increase your books rankings on the #1 platform for book sales in the world, and ultimately, sell more of their books.Its up to you to determine if you want to get on one, two, or even all of the bestseller lists available.#2 Write an amazing bookObviously, your book is important. While there is a lot of strategy involved in becoming a bestselling author, you do have to write a book worthy of selling.Heres how you can write an amazing book:Decide if you want to write fiction or nonfiction. Both types of books can land on their respective bestseller list. This is a fairly easy decision- just go with the first idea you have.Come up with a book idea. This can be made a lot easier with a list of writing prompts like this one right here. Remember that you have to be passionate about your book because if youre not, your readers will be able to tell. No bestseller banner will save you from negative reviews.Outline your book. One of the best ways Ive learned how to write a good book is to outline it. When you know where youre going, everything in between is easier to write, and that means you can focus on writing with quality.Write your book. It may take time, but if you follow our process for writing a quality book, you will be proud to have it out into the world. Keep our tips in mind throughout the process and youll write a better book, faster. #3 Build an author platformThis should happen before you write your book- or during it, if you just decided you want to become an author at all, let alone a bestselling author.What is an author platform?Your platform is your audience. In order to sell your book and on a consistent basis (which is key if you want to be a full-time author), people need to:know you exist andthat youre writing books for them to read.In order to do this, you have to be present on social media, have an author website, and market yourself as an author regularly.Where you spend your most time and how you go about that marketing will depend on what type o f book youre writing and who your audience.As an example, if your intended audience is an older generation between the ages of 45-60, theyre more likely to be on Facebook than other social platforms simply because those are Facebooks deomgraphics.Here are the demographics for social platforms so you can determine where youll focus your efforts:Facebook: 54% female, 46% male, 65% between 50-64 years oldTwitter: 24% women, 23% men, 40% between 18-29 years oldInstagram: 39% women, 30% men, 72% between 13-17 years oldPinterest: 41% women, 16% men, 34% between 40-49 years oldUsing these numbers, you can get a better idea of where you should start building up your author platform first.#4 Market your book NOWYes, before its even done.If you start on your author platform like I mentioned above, you can start marketing by simply creating social posts, videos, and more content related to your book and its contents.Here are some ideas for marketing your book before its done:Create social pos ts with tips and tricks related to your books contentsUpdate your followers on your books progressTalk about the process of writing a bookVoice your challenges with the writing or content itselfCreate countdown posts when it gets closer to time to launchEngage with your followers by asking them to comment below- and then have conversations with themReach out for interviews about you and your bookWe have more tips for marketing your book right here that will help you grow your following and get your books name out here.#5 Decide to pursue self-publishing or traditional publishingThis is where your earlier decision of which bestseller list you want to be on comes into play.If your goal is to become a New York Times bestselling author (which isnt all its cracked up to be, but you do you), youll have to go the traditional publishing route and commit to spending a couple years mostly waiting. However, if you want to become an Amazon bestselling author, that achievement is right around t he corner.Ultimately, you have to decide which is best for you, traditional or self-publishing?Here are some of the main differences to help you decide:What You GetSelf-PublishingTraditional PublishingSole control of your book's outcomeâÅ"“XSole control of your book's rightsâÅ"“XControl over the storyâÅ"“XControl over the coverâÅ"“X100% of royaltiesâÅ"“XEditing includedXâÅ"“Cover designXâÅ"“MarketingXXDeadlinesXâÅ"“#6 Build a large launch teamAnd make it a good one.If your goal is to hit bestseller numbers on the first week of your launch, you need a large and dedicated launch team to help make it happen.What is a launch team?A launch team is a group of people dedicated to helping you launch your book. They read it, review it on Amazon and other platforms, and participate in promotional activities.Heres what to look for in a good launch team:Theyre actually interested in your book.Theyre motivated and enthusiasticThey participate in promotional tacticsThey o ffer new promotional methodsThey have a moderate sized audience of their ownTheyve been on a launch team beforeYour launch team will be an integral part of whether or not you become a bestselling author- keep that in mind when recruiting volunteers.#7 Create a solid launch planWe have a very specific process for launching your book to become an Amazon bestseller.These tactics may not work for if you want to be a NYTs Bestseller. But they will get you that coveted orange #1 Bestseller banner on Amazon, which has relatively the same perks.Heres the launch plan we recommend (and you can read the full method right here):Price your book for maximum salesHost a soft launch and nail down your complete launch strategyGet book reviews from your launch teamReach out to book promotion sites for both paid and free promoStick to a minimalistic launch planAgain, our full book launch guide can be found right here for you to set up your book launch on Amazon in order to become a bestseller.#8 Beco me a bestsellerIf only it was that simple.This last step should really be something along the lines of mess up, try again, try it all over again, and then hope and pray, and try again instead of become a bestseller.Because thats what it usually takes:Luck, the right marketing, the best launch team, and a lot of hope.But if you have a system that is proven to make you an Amazon bestseller, then its almost guaranteed.NOTE: We cover everything in this blog post and much more about the writing, marketing, and publishing process in our VIP Self-Publishing Program- where we teach our students to become Amazon bestselling authors in 90 days!Learn more about it hereHow many books do you have to sell to become a bestselling author?There is no set specific number of book sales needed in order to become a bestselling author. After all, it depends on how many books other authors are selling at the same time.And it also depends on the rules and criteria of that specific bestseller list.Heres a g uideline you can follow when it comes to other lists: New York Times Bestseller list: 9,000 copiesThe Wall Street Journal Bestseller list: 3,000 booksAmazon Bestseller list: this number depends on current numbers being sold in the categories you listed your book inUltimately, we here at Self-Publishing School believe becoming an Amazon bestseller is not only the most attainable goal of becoming a bestseller author, but it also grants the same rewards as the others.How to become a bestselling author in the next 90 daysIts true! We help our students become Amazon bestselling authors within 90 days.Check this out if youre curious as to how.

Answer the following Marketing Discussion Questions Assignment

Answer the following Marketing Discussion Questions - Assignment Example SWOT analysis is the third step which emphasizes on the internal factors (strengths and weaknesses) and external factors (opportunities and threats). The fourth step, marketing goals and objectives are formulated that are formal statements of the desired and expected results from the marketing plan. The fifth component is the marketing strategy which entails selecting and analyzing target markets and developing and maintaining a suitable market program (product, distribution, promotion and product) to fulfil the needs of those target markets. Devising of the marketing strategy results in marketing implementation that describes how the marketing plan will be executed. The last stage of the marketing plan describes how the outcomes of the marketing plan are evaluated and controlled. Marketing plan is critical in marketing process because it allows the organizations to identify the right target market and fulfil their needs and wants through the most suitable marketing strategies (Ferre ll & Hartline, 2007, p. 42-45).